Thursday, June 9, 2011

ABDC6 and the Season Finale = ratings success!

The special 90 minute season finale of America's Best Dance Crew, which included live coverage from the MTV Movie Awards red carpet achieved a 2.1 rating among people 12-34, up 38% from last year's Movie Award's lead-in. 

The finale was also a success for ABDC, with ratings up 17% from the ABDC fifth season finale. It delivered 2.6 million total viewers, up +24% from last season's finale. (Explaining the difference in percentages: rating = the percent of people watching ABDC compared to the total number of people watching any TV show at that time; total viewers = number of people watching ABDC (regardless of how many people were watching other shows).

For the season, ABDC averaged a 1.8 rating among People 12-34, up 13% from the fifth season average.  ABDC delivered 2.1 million total viewers each week, up  17% from season five.  ABDC is Thursday's #1 original cable series with People 12-34.  Congratulations, ABDC team!